Verizon SBDR: 5 Ideas to Build Community In Person & Online

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This is an introductory-level session that provides a foundational overview of the topic.

For small business owners, building a strong community is key to success. In this Ask the Expert session, you’ll discover creative ways to engage customers both online and offline, ultimately leading to more traffic for your

business.

Lauren Swern brings a listening ear, high energy, and loves to make connections by sharing tips and resources to help busy professionals work more efficiently and effectively all while having fun! She advises and counsels new and seasoned professionals about marketing, fundraising, career and business planning. Lauren serves as Lead Instructor at County College of Morris where she oversees several certificate programs, recruits a variety of speakers, and fosters innovation and creativity. Lauren helps oversee professional groups who she advises on a variety of platforms and subjects, networks with diverse people around the world, and fosters an artistic flair creating memorable and meaningful professional development experiences.

This event is ideal for:

• Small business owners seeking creative, low-cost strategies to build a strong community and increase traffic by engaging customers both online and offline.

At the end of this event, you will:

• Discover creative ways to engage customers, both online and offline.
• Learn low-cost, high-impact strategies to create effective buzz around your business.
• Explore distinct ways to use social media to boost brand visibility and build lasting audience connections.

Prior to this event, you should:

• Create a list of places where your community gathers, both in-person and online